Wednesday, December 7, 2011

Be nice, Bitch!



This just shows that its all about packaging. Winemakers pour their heart & souls into their wines and just because they're not calling it a "Bitch" or a "Bastard", they suffer. Its makes labeling and marketing so important. With wine laws being different in each country, some can't help it.  They take far more time and labor to produce amazing wines that reflect the true character of the grape and/or region. Then, in more lenient countries, you have factories, steel tanks, that make wine as fast as possible, slap a silly label on it with a cartoon character of some sort on it and call it an inappropriate name. You have no idea whats in it but the label is SO FUNNY SO WHO CARES WHATS IN IT...RIGHT?!? YOU'RE THE FUNNY PERSON AT THE PARTY WHO GAVE THE HOSTESS A WINE THAT SAYS "BITCH" ON IT BECAUSE YOU REALLY THINK SHE IS ONE BUT YOU NEVER HAD IT IN YOU TO TELL HER BUT THIS IS A WAY TO REALLY TELL HER IN FRONT OF HER FRIENDS AND GET EVERYONE TO LAUGH AT THE SAME TIME. YOU'RE HILARIOUS. (NY Times)

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Throwback to when I was on the cover of Beverage Media Magazine

Everything about this was fun! It was a highlight of my career in this business!